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Home > Magazine for Luxury Watch Brands
Europa Star - 81 years of international partnership in the global watch world.
Europa Star History
Europa Star begins back in the 1920s. Hugo Buchser was at that time a young and enthusiastic entrepreneur, with a passion for watches. He launched a guide for watch buyers which soon became an essential tool for the entire watch industry. A seasoned traveller and globetrotter, he voyaged around the world, creating a network of magazines which would promote the Swiss watch industry worldwide.
The first series of magazines was created in Argentina, and soon magazines sprouted up in English, German, Spanish, Arabic, Hindi, Urdu, Thai, Chinese and Cyrillic.
At the beginning of the 1950s these different magazines were grouped under the name Europa Star and a variety of international editions were launched. Europa Star soon became the number one leader of the watch industry's specialized press.
Under the leadership of Gilbert Maillard who became President of Hugo Buchser SA in 1962, the expansion of the magazines was extraordinary. The revolution brought on by Europa Star in the specialized Swiss watch industry press was phenomenal.
In 1996, Europa Star became part of the multinational group Miller Freeman, now The Nielsen Company, the world's leading provider of marketing information, audience measurement, and business media products and services. (www.nielsen.com)
Our international watch publications:
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EUROPE - 6 x per year - English
Distributed to top retailers, brand distributors and manufacturers throughout European markets, including Eastern Europe countries. The publication reports and analyses trends from production to distribution, new developments, the leading products as well as the state of the markets. The Letters from our special correspondents come direct from the business centres of Europe while Country Market Focus sections investigate the potentials of key developing regions. With regular sections on Haut de Gamme, design trends, the WorldWatchWeb and the latest collections of leading brands.
Website: http://europastar.com
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INTERNATIONAL - 6 x per year - English
Provides a unique global coverage throughout all world markets - in addition to Europe - to the entire world channels for branded watches. Europa Star International is published in Switzerland with our local & international team bringing the essential watch news to the world capitals and newly developing areas. Delivered regularly in each market to key retailers and major brand distributors, by personal mail, in more than 120 countries around the world.
Website: http://europastar.com
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USA & CANADA - 6 X per year - English
The US edition of Europa Star provides the world watch news to the global North American distribution network through print and e-media. The edition circulates bi-monthly to 30,000 National Jeweler US retailers and distributors and is read by more than 240,000 yearly unique visitors on the europastar website in North America. Europa Star US edition and europastar.com bring the Swiss and global perspective of the international watch brands and their activities to America the world's largest single market. The US edition coupled with europastar.com is a must-read for all educated trade retailer and watch distributor in North America. |
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CHINA - 6 X per year - Chinese
A ideal combination of print and e-media product that cover on a large scale, all watch actors working daily on the development of the "Greater China" market. Embedded in a new concept in targeted media communication, the edition for China vehicles brand images and new developments for the market through print advertising and communications on the web. One of the quickest and more direct way to get the international watch news with information available 24/24 and 7/7. All information, company history, new products and highlights are featured on the on the web watches-for-china.com, while brand image and advertisement are promoted through Europa Star China print edition. The magazine and website are linked together to promote brand over the Chinese markets, in Hong Kong, Macao, Taiwan, Singapore and Mainland China.
Website: http://watches-for-china.com
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Europa Star ESPAÑA + HORALATINA - 6 x per year - Spanish
Associated with the website horalatina.com the edition provides a global reach covering all Spanish speaking Latin America countries. Swiss news and international features are translated from Europa Star watch editions to bring the design trends and haut de gamme horology to the entire Spanish speaking world.
Website/ all Spanish speaking markets: http://www.horalatina.com
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Europa Star UKRAINE - 6 X per year - Russian
Russian language edition of Europa Star for the specific coverage of the Ukrainian market.
Visit http://www.europastar-ukraine.com |
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Europa Star PREMIERE - 1 X per year - French
Published 10 days in Avant-première to the World Exhibitions of BaselWorld and SIHH, it is distributed to all decision makers of the Swiss watch manufacture and retail industries and available to trade professionals and consumers during the exhibitions. |
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WORLDWATCHWEB
365/365 days/year - English - Chinese - Spanish
The promotional network and the global reach of Europa Star websites are unique in the trade and the number one channel to disseminate information to the entire range of retailers and distributors worldwide. Europa Star "WorldWatchWeb" reaches the international watch communities on a daily basis. Published in English, Chinese and Spanish, the three most spoken languages of the world, it provides a constant communication link between the manufactures and their business channels around the world.
www.europastar.com - www.watches-for-china.com - www.horalatina.com
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President: Greg Farrar
Senior Vice President, Human Resources: Michael Alicea
Senior Vice President, Marketing: Mark Hosbein
Senior Vice President, Finance: Derek Irwin
Senior Vice President, Entertainment: Gerry Byrne
Senior Vice President, Marketing, Media & Visual Arts: Sabrina Crow
Senior Vice President, Retail: David Loechner
Senior Vice President, Online: Linda McCutcheon
Senior Vice President, Building & Design: Joe Randall
Senior Vice President, Central Services: Mary Kay Sustek
Vice President, Licensing: Howard Appelbaum
Vice President, Manufacturing & Distribution: Jennifer Grego
Vice President, Audience Marketing: Joanne Wheatley
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Sister jewellery publications & Shows:
Magazine and websites: www.nationaljewelernetwork.com - www.coutureinternationaljeweler.com
Shows: www.couturejeweler.com - www.ja-newyork.com
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An International Watch Magazine for Watchmakers, Watch Distributors & the Watch Industry.
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| Europa Star is the premier provider of international watch industry publications. For 80 years, we´ve supplied watch distributors and watch manufacturers with news of product trends, seasonal events and watch trade shows, watch brand updates, and much more. Our web and print publications serve the watch industry and jewelry industry, and they are available in several different languages, making them accessible to the international watch industry. |
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