Florian Weingärtner, 34, succeeds Ms. Martina Jahrbacher as Director of Marketing and Communications for business division II, consumer goods fairs, at Messe München GmbH, as of May 10th 2004.

Weingärtner, a native of Tegernsee/Germany, studied Marketing and Economic Science in Munich and the U.S.A., and was previously Marketing Director for Head Sport AG. In his new position, he will be responsible for overall marketing and communications strategies as well as for implementing integrated communications concepts consisting of sales, press, marketing, database marketing, and new media measures.

„After closely cooperating with Messe München GmbH on ispo for many years, I’m very much looking forward to my new responsibilities“, says Weingärtner. „Apart from the sports goods fairs, inhorgenta europe is a particularly fascinating area which promises to be full of interesting tasks and a challenging future.”

Besides inhorgenta europe, Florian Weingärtner will also be in charge of communications for the trade shows ispo winter, ispo summer, ispovision, ispo china, Golf Europe and Fairway

Source: Inhorgenta Press Release

www.inhorgenta.com
Contact: [email protected]

(Please Credit europastar.com)