The Chiffre Rouge associates the formal vocabulary of Dior Homme with its values of excellence. The first masculine Dior watch, the Chiffre Rouge bonds design and the finest technical watchmaking skills to legitimately extend the Dior Homme territory to watches.

The Chiffre Rouge A04 is the GMT version, which allows the simultaneous reading of the hour in two time zones.

Signature
For the Chiffre Rouge, the combination of date and color is like a seal defining an identity. The wearers will recognize the technical performance, the accuracy, the perennial forms and the authenticity of a universe, which distils its codes.

Structure
The Chiffre Rouge is available in different versions with an automatic movement, accentuating the precision of its indications. This Dior timepiece reflects excellence of mechanics and its refined indices and needles are only limited by the constraints of technology.



Architecture
The asymmetrical case renews watch-making design, with a larger right side encompassing the command buttons (the chronograph and winder) and a notched case between nine and twelve o’clock for better gripping. The smooth contours, convex surface, flexibility of the bracelet and the glossed softness of steel make the Chiffre Rouge one of a kind.

The glass sapphire of the dial, the bracelet with double deploying loop and the bottom of the case, which is transparent, give the wearer a glimpse of the time keeping excellence embodied in the Dior watch.

Allure
In the Chiffre Rouge, one will find the codes of the Dior Homme universe, characterized by ‘scars’ running along the edge of the bracelet. The principle of refined luxury, which is both exclusive and mysterious, is reaffirmed, with a movement encompassed in a black ice sapphire.

The red, an essential color in the Dior Homme collections, marks the key elements in the watch: it’s name, the date and the winder for the A04 model. It acts like an objective parameter of attraction, constituting a vital indicator in the identification of the Chiffre Rouge.

Source: Dior

www.dior.com

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