www.worldwatchweb.com - In December 2009, Seiko starts a year of celebrations marking the 40th anniversary of the launch of the world's first quartz watch, the Seiko Quartz Astron.

This important anniversary is being celebrated in a variety of ways, starting with an exhibition in December in Tokyo of 40 new designs, all inspired by the Quartz Astron. The exhibition will be followed by the release, at Baselworld 2010, of revolutionary quartz watches whose new functionality and design demonstrates the great future potential of this most important of watchmaking technologies.


December 25, 1969. The SEIKO Quartz Astron, the world's first quartz watch

The Seiko Power Design Project exhibition took place from December 1 to 6 in Tokyo's fashionable and trend-setting district of Omotesando, and the 40 designs featured add a contemporary twist to the original Quartz Astron design. The Seiko designers preserved the integrity of the iconic Quartz Astron design, but brought it up to date for the next generation of watch enthusiasts. www.seiko-watch.co.jp/p_design/e/

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Source: Seiko Watch Corporation
www.seikowatches.com/