Capitalizing on the SIAR - Salon Internacional Alta Relojeria - which was held in Mexico, Corum organised a Convention one day before, bringing together the most important retailers of Latin America.
On Monday 3rd of October, Corum welcomed more than 40 guests at the Four Seasons Hotel for a dedicated Convention. Continuously reinforcing its worldwide distribution network, the brand aimed to strengthen its brand awareness and to benefit from the tremendous growth potential offered by the Mexican and Latin American market.
To start the Convention, Mr Antonio Calce – Corum CEO – first announced an extended collaboration with Temposatis, the brand’s agent in Latin America and Mexico, testifying the will to consolidate Corum’s presence on the long term in this area. Thanks to the strong partnership with Temposatis, Corum can rely on a trustworthy partner. The announcement was followed by a presentation of the brand’s strategy and the introduction of Corum’s worldwide sponsoring project – its partnership with Energy Team, challenger of the 34th America’s Cup.