For the watch industry to flourish in Japan, the retail trade needs to have skilled and professional watch sales clerks who can provide customers with the best information and the best purchase experience.
To encourage the development of such retail personnel, the Certified Watch Coordinator (CWC) examination was started in January 2012 by the Japan Watch Importers’ Association (JWIA).
After three examinations, 1069 examinees have now successfully met the required standards.

The Japan Watch Importers’ Association (Chairman: Susumu Kotani) has held the CWC examination each year since 2012.
478 candidates sat the third examination held earlier this year, and 322 were successful.
Japan takes great pride in the quality of retail sales clerk in all product categories. In the watch retail sector, in particular, which requires a wide range of knowledge including history, technical aspects, after-sales service, environmental aspects of watches, the required level of sales clerk is very high.

Thanks to their qualifications, there are now over a thousand Certified Watch Coordinators in Japan ready to turn watch retail sales into enjoyable and satisfying experiences for the public.

For more information on the Japan Watch Importers’ Association and related activities, click here

Source: Japan Watch Importers’ Association