The niche Swiss brand is looking to “awaken the sunken treasures of our lives” with another exotic timepiece, this time featuring a tourbillion and a 18k rose gold case.
Daniel Strom’s timepieces are definitely conversation pieces. At minimum they recall the vanity of our existence, since you always get much more than a wristwatch with a Strom creation, and probably a bit more than you need.
But that’s precisely what makes the watches stand out. The family brand is well known for its exotic watch designs, and no need to go further than the latest to come from the Swiss watchmaker: the Nethuns II Diving Tourbillon.
The new watch is named after Neptune, the Etruscan god of the sea, and as a result it is worthy of 20,000 leagues under the sea. For the rest of us not savvy to “sea speak”, the watch should be able to cope with a depth of 200 metres when diving.
But somehow I doubt this watch will be used for those reasons, and rather more as a statement piece.
This is the fifth addition to the brand’s Agonium collection, sporting a suspended tourbillon at 6 o’clock and an automatic Vaucher Manufacture AGO-3024 movement beneath.
As ever, the styling of the watch conjures up a mix of a retro and futuristic steampunk vibe. The 18K pink gold case, which measures in at a broad 54 x 48mm, even features a submarine hatch door wheel at 9 o’clock to adjust the inner diving scale.
The Nethuns II Diving Tourbillon is definitely a unique watch, likely to attract a niche clientele.
But if owning a Strom timepiece just wont scratch that itch, fans and entrepreneurs alike also have an opportunity to own a piece of the company, too.
The brand is looking to raise an additional 1.3 million Swiss francs to finance its future ambitious projects. And depending on the investment, that could include the option of testing new products and even contributing to the brand’s creative process.