This report is part of a special-edition series by McKinsey and Business of Fashion and takes a deep dive into fine jewellery and watches over a five-year time horizon. Notably it assesses that approximately $2.4 billion in revenue will transfer from retailers to watch brands, as DTC business models take centre stage. As for the pre-owned watch market, it is set to become the industry’s fastest-growing segment and brands must “urgently decide how they want to participate.”