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his year’s strong comeback and the 50th anniversary are the perfect moment for a new spirit, a new look and for trading up in all halls,” said Exhibition Director Stefanie Mändlein, as she was previewing the latest developments of the international jewellery, watches and gemstones show. “Our aim is to transfer the industry’s unique design standards and the products’ emotional appeal to the entire Inhorgenta platform.”
And the show is indeed growing. In 2023, the trade fair brought 802 exhibitors from 38 countries and around 24,000 visitors from 90 countries to Munich. The next exhibition will be held from February 16 to 19, 2024.
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- Poster for the 1976 edition of Inhorgenta published in Europa Star’s Trade Bulletin
A number of top brands will be making their debut in 2024, including Porsche Design. “Along with many other brands, we also see the increasing importance of Inhorgenta. Its ambition, the international audience, the personal service and the premium ambiance convinced us,” explained Gerhard Novak, General Manager Porsche Design Timepieces. “We are delighted with this new addition, which will be followed by others,” said Mändlein.
The highlight of Inhorgenta 2024 will be its 50th anniversary. On the first evening of the fair, all participants will celebrate together, including exhibitors from the show’s very beginning. Two exhibitions will be dedicated to jewellery from 5000 years of history and today. An exclusive gala will revive the early 1970s. And with its new location and refined categories, the Inhorgenta Award will again be a special event. Across all halls, new elements will add to the show atmosphere, including an Experience Hub in the Watch Hall, installations, showpieces and Instagram moments as well as an upgrade of the food and beverage areas.
“Today we revealed how we want to take Inhorgenta’s look and feel to a new level,” added Mändlein. “Everyone will be able to witness this from October, when our brand relaunch under the banner Strong and Confident by Mirko Borsche goes live. A special thanks goes already now to our partners Wempe, Saskia Diez and Ceylons for supporting us with jewellery, watches and gemstones in the new look.”
