time-business


New F.P.Journe Boutique opens in London

December 2023


New F.P.Journe Boutique opens in London

In the quintessentially British setting of Mayfair, a historic and luxury district in the centre of London, F.P.Journe has established its eleventh boutique at 33 Bruton Street, in an elegant eighteenth-century building located between Berkeley Square and New Bond Street.

O

nce you’ve taken the steps up to the porch, you’ll immediately recognise the identity codes of F.P.Journe Boutiques, blending modernity, classicism and conviviality. Then, the bar, the nerve centre where discussions spark over a shared passion: the love of fine watchmaking, which can be appreciated in a dedicated space adorned with a large fresco honouring the work of the watchmakers and craftsmen who work alongside François-Paul Journe in his quest for excellence. The library, meanwhile, features a collection of carefully selected books providing visitors with a fascinating immersion into the world of time measurement.

New F.P.Journe Boutique opens in London

Inaugurating his first store in Tokyo in 2003, François-Paul Journe has envisioned all his Boutiques as places where people can meet and exchange ideas. To mark the opening, an intimate event was organised by the London team, who will undoubtedly repeat the experience to unite enthusiasts around subjects that resonate with the values of the Geneva-based Manufacture. These occasions will allow privileged moments to be created with an ever-growing community of connoisseurs.

New F.P.Journe Boutique opens in London

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