video-channel

The Duel of Serge & Claude by Armin Strom

September 2024

Even the best of friends can disagree. Enjoy this very serious, documentary-style video showdown between the two lifelong friends who transformed Armin Strom from a one-man brand into a fully-integrated Manufacture. The Dual-Time Resonance GMT First Edition is limited to 25 pieces.

The Duel of Serge & Claude by Armin Strom

September 2024

Even the best of friends can disagree. Enjoy this very serious, documentary-style video showdown between the two lifelong friends who transformed Armin Strom from a one-man brand into a fully-integrated Manufacture. The Dual-Time Resonance GMT First Edition is limited to 25 pieces.

EXPLORE ALL OUR EDITIONS SINCE THE 1930s ONLINE

The Duel of Serge & Claude by Armin Strom

Universal Genève: a magical journey through time

Universal Genève’s revival is cause for celebration among many watch connoisseurs. Renowned for its mythical models and in-house micro-rotor and precision (...)

The McGonigle Ogma

A short film introducing McGonigle Watches newest creation, the Ogma. The film also illustrates McGonigle Watches’ ties to Switzerland and Ireland. As (...)

A rare visit to the Peacock movement maker with Atelier Wen

As part of its mission to showcase the best of Chinese watchmaking expertise, Atelier Wen offers us a rare glimpse of the Liaoning Peacock Watch Company in (...)

In video: A short history of watchmaking

For thousands of years, humanity has tried to measure time by inventing new tools. From the sundial to the Rolex Oyster and the Apple Watch, the video (...)