World Watch Day is an invitation to share a passion for watchmaking in all its forms. The date? October 10 - a nod to tradition, as 10:10 is the timme watches are typically set to when displayed. A subtle tribute to symmetry, beauty, and the joy of timekeeping. October 10, 2025, marks the first edi=on of World Watch Day will be streaming online across time zones from East to West. True to its inclusive, partcipatory spirit, the day will bring together media outlets, watchmaking associations, collectors’ clubs, and content creators from around the world. The day’s program will explore every facet of watchmaking - from culture to science, from economics to sport, from traditional craftsmanship to contemporary art.