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Eighty years of service for the watchmaking of tomorrow
March 2007
This year represents the 80th anniversary of Europa Star, and we still have ‘all of our teeth’ as they say. Yes, 80 years ago, the foundations of (...)
The heart-warming story of Europa Star
100% SWISS MADE BY SWISS MAIDS?
February 2007
The Swiss Made label in watchmaking has been the source of all sorts of uses and abuses.
The mechanical and financial heart of watchmaking
January 2007
In a recent book of interviews with the journalist Friedemann Bartu ‘Au-delà de la saga Swatch’ Nicolas Hayek laid a few cards on the table concerning (...)
Intellectual property is not a universal concept
November 2006
About ten years ago, counterfeit products primarily affected only the luxury goods industry. Today, fakes are seen in all (...)
Bubbles
August 2006
We know the famous story of the first economic ‘bubble’, in which the irrational mixed with speculation, but there was also the celebrated tulip (...)
My time against yours
March 2006
A conceptual American artist, Jonathon Keats, has just opened his own ‘Bureau of Standards’. He offers every person a personalized ‘conversion table’ (...)
Retrospective-Perspective: The Watch Industry 2005/2006 - Behind the velvet curtain
March 2006
Swatch Group declares “the best results in its history” – a turnover of 4.5 billion Swiss francs, or a “gross” increase of 8.3 percent; the year the (...)
Put the ‘masters’ at the centre of watchmaking
March 2006
In the Swiss watch industry, hardly a week goes by without someone announcing a new initiative in the domain of – how do we call it exactly – “Haute (...)
Unite for the Long-Term
January 2006
The guru of the Richemont group’s watch division, Doctor Franco Cologni, has just made a few ripples in the sea of watchmaking, by creating the (...)
(End of the) Swatch generation?
November 2005
The very first delivery of Swatch watches, into a test market, took place in October of 1982.
The parable of the sock
September 2005
At the end of the 1970s, a Chinese peasant from the Datang zone, in the Zhejiang province, recuperates old abandoned machines destined for the (...)
With a little constructive criticism and better recall - watchmaking could only be healthier
July 2005
A recent article in Europa Star has caused us to reflect upon the relationship that watchmakers, or rather watch “companies” and “brands” have with their (...)
The peak of craziness
April 2005
During my childhood, the word ‘watchmaking’ evoked an exclusively masculine universe, one that was technical, severe and (...)
Retrospective-Perspective: The Watch Industry 2004/2005 - On the road again
April 2005
11.1 billion Swiss francs! The value of Swiss watch exports has gone through the roof. Exports grew 9.2% to CHF 932.3 million in 2004 in relation to the (...)
The Internet - false fears and genuine challenges…
March 2005
The Internet is scary. Just look at what is happening in the music industry. Last year, sales for CDs and tapes fell 30%. What caused thisı Most would (...)
The Counterfeit is the accident of the brand
January 2005
The mindless copy, or fake, or counterfeit object, is a real economic scourge. That goes without saying. But isn’t it also, in a way, (...)
Two speeds – Incredible growth in China
November 2004
After leaving Beijing, one cannot help, unless deaf and blind, but be totally amazed by the incredible growth in China. Only a few years ago (...)
Time… is astronomy transformed into biology
August 2004
We all have a very precise internal biological clock, one that regulates our wake-sleep cycle that is exactly 24 hours and 30 minutes long. The (...)
“When I hear the word 'culture'…”
July 2004
“…I take out my pistol”, said the ‘Iron Chancellor’ Otto von Bismarck, who believed only in strength. In his military opinion, ‘culture’ could have (...)
The end of globalization?
April 2004
One of my watch journalist friends, Timm Delfs, just took over managing a boutique in Basel, specialized not in watches, but in… sundials. (...)