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French and English: an Entente Cordiale
WATCHWORDS
March 2017
As a translator, my job is essentially to take a load of French words, and turn them into a load of English words. Although it’s unclear exactly how many (...)
Watch prices: the great upheaval
REPORT
January 2017
A SPECIAL REPORT COMPILED by Pierre and Serge Maillard Reshuffling the price cards Price constellation It’s the fault of… An objective look Denis Asch (...)
Reshuffling the price cards
ANALYSIS
January 2017
The very serious slowdown experienced by the Swiss watchmaking industry in 2016 had at least one positive effect – it provided a clearer view of things, (...)
A price constellation
REPORT
January 2017
The price issue is at the heart of the current watchmaking crisis. Pricing is indicative of a systemic crisis with numerous causes, the consequences of (...)
Watch prices: it’s the fault of…
REPORT
January 2017
It’s the fault of… It is true that any number of reasons of all kinds, a whole interwoven knot of reasons, have placed the watchmaking industry in a (...)
Watch prices: an objective look
REPORT
January 2017
Before we start analysing the current situation, let’s cast our eyes back. Because, although the watchmaking business is all about time, it often has a (...)
“I wanted to sell watches, not prices”
DENIS ASCH
January 2017
Comments by Denis Asch, watch expert and former retailer who closed his shop rather than change profession.
A price hike between 2000 and 2010, then the slump
WATCH PRICES
January 2017
So how have prices evolved over the course of the past 15 years? To give an idea, the table below shows a few examples from the French market. The main (...)
“As soon as a price goes up, they look elsewhere”
MARKETS
January 2017
With the democratisation of intercontinental travel prices and the opening up of China, which began sending ever greater streams of tourists all over the (...)
Watch prices: all China’s fault?
REPORT
January 2017
We are not going to trot out the figures for China and Hong Kong, who are often accused of being the root cause of the current crisis. It is true that the (...)
The internet has changed the rules of distribution
RETAIL
January 2017
The volatility in purchasing, which has become global and migratory depending on international prices, is posing serious problems for the brands, (...)
To raise or lower prices?
STRATEGIES
January 2017
In the face of all this uncertainty, the ongoing paradigm shift, the burden of excess stock and industrial overproduction, what strategies are open to the (...)
A paradigm shift for distribution
MARKETS
January 2017
Wildly fluctuating exchange rates, the price slump, volatile customers, accumulating stocks, discount, competition from smartwatches, the grey market, the (...)
Trumponomics and Swiss watches
ANALYSIS
January 2017
If past is prologue, Donald Trump will be good for Swiss watch sales in the United States. And then he won’t.
Getting back onto young people’s wrists
MARKETS
January 2017
For the past fifty years, the only so-called ‘watches’ worn by young people have been garish, interchangeable, gimmicky things; accessories rather than real (...)
Glashütte: a 170-year-old watchmaking start-up
GERMANY
January 2017
Ruined, oppressed, plundered – Germany’s watchmaking stronghold has succeeded in rising from the ashes several times over. Its “quartz crises” were real wars, (...)
Glashütte: one village, several manufactures
GERMANY
January 2017
Ruined, oppressed, plundered – Germany’s watchmaking stronghold has succeeded in rising from the ashes several times over. Its “quartz crises” were real wars, (...)
Three leads for Glashütte’s future
GERMANY
January 2017
Ruined, oppressed, plundered – Germany’s watchmaking stronghold has succeeded in rising from the ashes several times over. Its “quartz crises” were real wars, (...)
Alain Silberstein: the musings of a lifelong visionary
PORTRAIT
January 2017
If the most expert Japanese collectors or Singaporean aficionados know of Besançon, it’s without doubt the ‘fault’ of Alain Silberstein. And yet the watchmaker (...)
10 added-value retail tips to beat the market
WATCHMAKING
January 2017
Consultant and instructor Gianfranco Ritschel is one of the most knowledgeable insiders in the watch business. A veteran of Rolex, Bucherer, Piaget and (...)